Many companies advertise with pay-per-click ads. This course focuses on the largest machine available: Google AdWords. In this four-week course, participants will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success.
Course Features
- Lectures 0
- Quizzes 0
- Duration 1 hour
- Skill level All levels
- Language English
- Students 0
- Assessments Yes
